It’s no secret that many businesses have fractured relationships between sales, marketing, and support departments. With varying goals and KPI’s, silos are easily built and ultimately it’s the customer who suffers. In The sales, marketing, & support alignment handbook we’ll discuss how to create a connected relationship between these key departments so your business delivers the best customer experience possible.
- Understanding the role of each department in the customer journey
- How to establish goals that create internal alignment and repeat customers
- Which tools foster cross functional collaboration